That denomination was due to the historical name of a hilly region that is, still today, the principal center for the cultivation of the Barbera variety: the Monferrato.
It is quite probable that Barbera was created by the spontaneous crossing of old varieties. What is certain is that the origins of the Barbera variety are extremely ancient.
Today, Barbera wine represents about 50% of the whole vinicultural output of Piedmont. It is, in fact, Piedmont’s wine par excellence to such a point that its image is identified with that of the region as a wine producer.