Vinogusto.com, the European based online wine guide announces a 4th round of investment with an additional capital raise of 200 000€.
Part of this new round is again financed by some of the main current shareholders who thereby renewed their confidence in the project: François Derbaix (Toprural.com), Marta Esteve (Rentalia.com), Christophe Salanon, Alexis Van de Wyer, Olivier Coenen and Marc Roisin (Vinogusto.com). Two Spanish web entrepreneurs are welcomed on board to complete the round, bringing along their expertise to the Vinogusto team: Oscar Matellanes and Juan Leal.
This new round follows the previous three of 355 000 € in 2009, 200 000 € in 2008 and 150 000 € in 2007, for a total capital invested of 905 000€ to date.
The new round will allow the Vinogusto team to:
- develop a first mobile version of the website, making wine recommendations available anywhere to help users choose their wine in various circumstances (From a wineshop, restaurant, supermarket,…),
- enrich the content of the wine database through strategic partnerships (target of 500.000 documented wines),
- continue improving user interface and navigation experience,
- improve their SEO positioning,
- commercialize the vinogusto services in Spain and in the US.
In 2009, the website hosted up to 650.000 visits / month (December) and closed the financial year with a turnover of 105K€. The fist quarter of 2010 shows a +25% growth in traffic (vs 2009) as well as a raise of +300% of the turnover compared to Q1 2009.
Practically speaking, over 300 professionals from the wine industry (Wineries, Online and traditional merchants, Lodgings in the wine regions) have already subscrided to Vinogusto’s services to promote their wines and services.
To date, the renewal percentage of the customers’yearly subscriptions is of 92 %.
